Create Compliant
Partnerships From
Day One

Build a foundation with electronic agreement execution, authorization by brand, URL and category.

HUSQVARNA LOGO
YAKIMA
ENERGIZER LOGO
CLEVELAND SRIXON
ORECK

The Gateway for Distribution Discipline

A friction-less gateway that ensures only vetted, high-quality partners represent your brand is where “Distribution Discipline” begins.

  • Configurable Digital Interviews: Tailor the onboarding experience with brand-specific questions, credit applications, and business credential requests.

  • Instant Agreement Execution: Allows resellers to digitally sign MAP policies and reseller agreements directly within the onboarding workflow.

  • Dynamic Whitelisting: Once a dealer is authorized via the portal, their status is instantly synced with the Monitoring and Enforcement modules.

  • Dealer Metadata Management: Organizes resellers by brand, URL, or category, allowing for nuanced policy management (e.g., different rules for “Premier” vs. “General” resellers).

Why This is Important to You

1. Strategic Partner Qualification

Ditch the spreadsheets. Our configurable digital interviews allow you to vet resellers by business credentials, credit-worthiness, and marketplace footprint. You decide who represents your brand based on high-fidelity data, ensuring every partner aligns with your “Distribution Discipline” from day one.

2. Instant Legal Authorization

Close the compliance gap immediately. Integrate digital agreement execution directly into the onboarding flow. By having resellers execute MAP policies and authorized dealer agreements within the portal, you create an automated, legally binding paper trail that serves as the foundation for future enforcement.

POLICY ENFORCEMENT

3. Integrated Digital Shelf Integrity

Authorization is just the beginning. Our portal doesn’t just “approve” a reseller; it equips them. By linking authorized data directly to your Digital Asset Management (DAM) hub, you provide partners with approved imagery and specs instantly—ensuring your brand is represented with 100% accuracy across the entire digital shelf.

4. Closed-Loop Strategic Intelligence

Portal Express serves as the central hub for your entire distribution strategy, providing the verified reseller data that fuels Monitoring & Enforcement, RMI, and the DAM. By syncing your authorized dealer list across these solutions, you create a seamless loop where identity, intelligence, and content are always aligned. This data is designed to be “pipe-ready,” giving you the flexibility to drive action through the UPPmarket Suite, your own internal systems, or a preferred third-party provider.

Connect to Your Resellers and Strengthen Relationships

Resellers are the foundation of the modern marketplace. Optimizing your distribution— and managing who is selling your products is one of the single most important steps to control your brand’s marketplace.

With easy-to-use tools, Portal Express makes it easy to bring order to your reseller ecosystem.

Integrate and Leverage Reseller Data
Across Platforms Using Our API

Our REST API allows you to stream reseller data directly
into your Business Intelligence (BI) tools, ERPs, or
custom-built dashboards.

Fuel Your Internal Ecosystem. Don’t let your data live in a silo.

Ready to see how UPPmarket fits your brand? Let’s connect.

Tell us a bit about your business so we can map out what solutions provide increased coverage and make an impact quickly.